The craftsmanship sector in Morocco is not just a cultural treasure—it’s a powerhouse of economic growth. Generating an impressive 140 billion dirhams annually, this sector contributes 7% to the country’s GDP, according to recent reports. The region of Fès-Meknès stands out as a key player, home to 144,000 artisans and generating 10.6 billion dirhams in revenue. With the government focusing on modernization … Read more
Casablanca, a city known for its dynamic blend of history and modernity, holds many hidden architectural gems. One such landmark is La Villa Carl Ficke, a historic mansion built in the early 1910s. This villa, named after its original owner, Carl Ficke, was once a grand residence that reflected the elegance of early 20th-century architecture … Read more
Morocco, a country nestled between the vast Sahara Desert and the azure waves of the Atlantic Ocean, is a vibrant tapestry of cultures and traditions. Its history is a melting pot of Berber, Arab, Andalusian, and European influences, reflected in its architecture, cuisine, and the warm spirit of its people. To truly understand humanity in … Read more
Entertainment in Morocco is as diverse and colorful as the country itself. From the mesmerizing rhythms of traditional music to modern festivals and vibrant nightlife, Morocco offers a unique blend of cultural and contemporary experiences. Entertainment here is deeply rooted in heritage, yet constantly evolving to meet the tastes of new generations. Let’s explore the … Read more
Every year, on January 12th or 13th, millions of Amazigh (Berber) people across Morocco, Algeria, Tunisia, Libya, and beyond celebrate Yennayer, their traditional New Year. Unlike the Gregorian or Islamic calendar, Yennayer follows an agricultural cycle dating back nearly 3,000 years, making it one of the oldest continuously celebrated New Year traditions in the world. … Read more
Rooted in the traditions of the populations of the South, it is manifested by a unique linguistic, artistic and social richness. However, due the rapid modernization and cultural standardization, the preservation of this heritage becomes a necessity. How, in 2025, can we guarantee the transmission of Hassani culture to future generations while promoting it on … Read more
Morocco, a country perched at the crossroads of Europe, Africa, and the Middle East, is a captivating land of vibrant traditions, architectural splendor, and rich cultural heritage. Known as the gateway to Africa, Morocco’s cultural treasures reflect a unique blend of Berber, Arab, Jewish, and European influences, creating a mosaic that is both diverse and … Read more