Morocco’s coastline is undergoing a vibrant transformation. Once celebrated mainly for its imperial cities and deserts, the country’s Atlantic and Mediterranean shores now embody a new beach lifestyle. From Taghazout’s legendary surf to Essaouira’s bohemian calm, coastal Morocco blends tradition with wellness, adventure, and sustainability—a modern way of living that celebrates community, mindfulness, and connection … Read more
Across the world, plant-based eating is gaining attention for its health and environmental benefits. In Morocco, where traditional cuisine is celebrated for its diversity and flavor, the question arises: can a plant-based lifestyle truly work here? Surprisingly, Moroccan cuisine already offers a solid foundation for those looking to reduce or eliminate meat. From hearty legume … Read more
As we get older, maintaining physical fitness doesn’t require an expensive gym membership or complicated routines. It’s all about adopting simple, consistent daily habits. In Morocco, where walking through colorful medinas, visiting local markets, and enjoying social gatherings are part of everyday life, staying active can easily fit into your lifestyle. Here are ten habits … Read more
The clock strikes 6 AM and your day begins. Not with coffee and quiet reflection, but with the immediate demands of multiple generations pulling you in different directions. Your teenage daughter needs help with university applications, your aging father requires assistance with his medication, and somewhere in between, you’re trying to maintain your own career … Read more
In recent years, traditional relationship dynamics have shifted dramatically. While hypergamy—women dating or marrying men of higher social or financial status—has long been the norm, a new trend is emerging: hypogamy. More women are now choosing partners with less education, income, or social standing than themselves. But what’s driving this change? What Is Hypogamy? Hypogamy is … Read more
As a Moroccan—wherever you are—you carry generations of tradition, resilience, and beauty. Ikigai is not foreign to you. It lives in your tea rituals, your Friday prayers, your family warmth, and your creative heart. Start listening to that voice inside. That is your ikigai. What Is Ikigai? Ikigai (生き甲斐) is a Japanese word that means … Read more
In a historic move for Morocco’s legal profession, Yasmina Alaoui has been elected as the first woman to lead the Council of Notaries of Rabat. This appointment marks a significant milestone in the country’s push toward gender equality in traditionally male-dominated fields. A Trailblazer in the Notary Profession Yasmina Alaoui’s election as president of the Rabat … Read more
Every year on March 8, the world comes together to celebrate International Women’s Day, a day dedicated to honoring the achievements of women and advocating for gender equality. In Morocco, this day holds special significance as the country continues to make strides toward women’s empowerment while addressing the challenges that remain. From grassroots movements to government initiatives, … Read more
The growing popularity of gluten-free diets in Morocco highlights the connection between diet and digestive health. For many, eliminating gluten has led to significant improvements in digestion, energy levels, and overall well-being. By embracing gluten-free alternatives and focusing on whole, nutrient-dense foods, Moroccans can enjoy the rich flavors of their cuisine while supporting their digestive … Read more
Living sustainably is becoming increasingly important as we face global environmental challenges. In Morocco, embracing an eco-friendly lifestyle can significantly contribute to preserving the country’s natural beauty and resources. From recycling to energy conservation, there are numerous ways to make a positive impact. Let’s explore some practical tips and hear from Rachida, a Moroccan resident … Read more